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Martha's Mass-ALA Membership Matters 11-29-16

WOW! Where did November go? I hope you all had a wonderful, fun, family-filled Thanksgiving holiday. And for those of you who love getting up early and hitting the malls on Black Friday for great bargains, I hope you had HUGE success (I like chocolate, wink). Shopping is not my cup of tea so I slept in a little and enjoyed a cup of tea at home.


On the Road with Martha

Green Monster (my car ) and my travels were not as extensive as last month but I was still able to meet more of Mass-ALA’s great members.  

On Monday, November 7, I was part of a housing panel discussion held at the Lexington Community Center by Lexington Senior Services. It was an interesting discussion attended by 23 Lexington residents. Their main concerns were:

  1. Being able to stay in the Lexington community

  2. The availability of transitional housing when they move from their large home into a smaller residence

  3. Affordability of assisted living


On Thursday, November 10, I was in Newburyport for a wonderful breakfast meeting of the Region 6 Regional Leadership Council at Atria Merrimack Place. Kym Codair, executive director of Atria Merrimack Place, was our host and the attendees were:

  • Scott Erickson - Grace Morgan House

  • Katy Tavares – Avita of Newburyport

  • Andy Eick – Ashland Farm of North Andover

  • Tracy Jeffers and Caleigh Farmer – Elizabeth Calsey House at Lion's Mouth Road

From there I took a slight detour to Salem and stopped at the John Bertram House to return a wonderful painting done by one of their residents. This painting was chosen as the cover for the soon-to-be-published 2017 Mass-ALA Resource Guide. The John Bertram House assisted living community is located in a restored Federalist mansion right across from the Salem Common. It never ceases to amaze me how beautiful our members’ communities are, truly a wonderful living experience for their residents.

Member Happenings

Big congratulations to assisted living community Maplewood at Brewster. They have been chosen as one of the nominees for the Senior Housing News Architecture and Design Award in the Assisted Living category. Maplewood at Brewster is the only assisted living community chosen in the Northeast region. The winners will be chosen in December but whatever the outcome is you are already winners with us.

Sara Rizzari, executive director at The Residence at Pearl Street, sent me some great pictures of their Halloween celebration.

The first one is of all the hardworking, but obviously lovers of fun, associates. LOVE the costumes and thanks so much for making life enjoyable for your residents.


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The second photo is of Reflections Neighborhood resident Jim Boyle and Reflection Director Yolanda Douglas judging the pumpkin decorating contest. Great costume, Yolanda, and I hope no one “lost their head,” your Majesty!


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I am looking forward to attending The Residence at Pearl Street’s holiday party on December 15. If any of you would like me or another staff person to attend an event or celebration at your community, please don’t hesitate to let us know -- if our schedules allow and it isn’t snowing (ugh), we will be there.

And I would also like to encourage ALL of you to send me pictures, stories of what is going on at your community or business and yes, business partners, we want to know what is happening to you. We are proud of all you and honored that you are members of Mass-ALA.

And again send me pictures, pictures, pictures and stories to go along with them so I can share them in this newsletter. I know some residents will be having Pearl Harbor Day celebrations, and there will be holiday parties galore, so send me anything you would like to share.

Mass-ALA Membership Is Growing!

Mass-ALA welcomed two new business partners in November:

  • New England Wheels - Since its founding more than three decades ago, New England Wheels has been providing world-class transportation and mobility-equipped vehicles that represent the best quality and value on the road. A commitment to customer satisfaction drives innovation throughout its state-of-the-art design and manufacturing center in Billerica. Check the company out at

  • CarePatrol of Greater Merrimack Valley is a free senior housing placement service that helps families find independent living, assisted living, memory care and in-home care options. The company assesses client’s care level needs, financial needs and general preferred locations to recommend the best and safest care options.  

Mass-ALA is excited to welcome two new student members:

  • Adrianna Alpaugh is in her second year at Boston College studying clinical social work with older adults and families. She aspires to be an Alzheimer’s therapist. She is very excited to be a member of Mass-ALA and is looking forward to meeting more professionals with similar interests.

  • Chanda Robe is a part-time graduate student at Suffolk University majoring in its Healthcare Administration program. She works full-time in addition to taking courses to complete her degree. Chanda is in her last year and is taking the Healthcare Strategic Management Capstone course. The focus of her final research paper is the “Future of Senior Living: Expansion of Medical Services to Meet the Needs of the Massachusetts Aging Population.” As she writes this paper, Chanda is growing more passionate of seniors, the care that is provided to them and how standards and regulations around assisted living have significant implications on the continuum of care.

Let me just say WOW! These two young women are so inspiring and all of us at Mass-ALA will be interested in following their careers. Be sure to keep us posted about your progress.

Upcoming Mass-ALA Events

I wanted to remind you that we will be holding the fourth and final Member Networking Reception on Thursday, December 7, at The Bridges by EPOCH at Westwood. The event starts at four in the afternoon and runs until six. There is still room for you to attend and for your convenience I have placed the registration link here:  Hope you can join us; these receptions are always a good time.

Wanted to let you all know that you will be receiving your membership dues renewal notice in the next few weeks so be sure to keep an eye out for this mailing. I will also let you know, via email, when they have been mailed. I would like to encourage you to pay these dues at your earliest convenience but no later than January 31, 2017. If you have any questions about dues, don’t hesitate to contact me at 781-622-5999 x110.

Final Thoughts

Even though Thanksgiving has come and gone, I want to take a moment to say thanks to all of our assisted living communities. Thank you for everything you do for the residents of your communities so that they can live in safe, comfortable, secure homes with dignity and grace. Your efforts are huge and do not go unnoticed by us.


And thank you to our wonderful business partners for all the services, products and advice you provide to the assisted living communities. You help make the jobs of the people who work in assisted living and the lives of their residents easier, safer and happier and we are so grateful you belong to Mass-ALA.

Wishing all of you a wonderful holiday season! May you and everyone in your lives have peace, good health and great happiness. Take the time to stop, breathe, make memories and laugh -- always find time to laugh.

Happy holidays!

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